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Radio
and Television Sponsorship Opportunities
FOOTBALL &
BASKETBALL LOCAL COVERAGE
Stations:
910 AM KNEW
Number
of Games:
Football: 11
Games
Basketball:
32 Games
FOOTBALL
NETWORK SPOTS
Football Radio Network:
KNEW 910 AM San Francisco Bay Area
KVON 1440 AM Napa
KPSI 920 AM Palm Springs
KFIA 710 AM Sacramento Metro
KHJJ 1380 AM Palmdale
KVTA 1520 AM Ventura
KBID 1350 AM Bakersfield
KWJL 1380 AM Palmdale
KTOM 1380 AM Salinas
ALL SPORT
RADIO PACKAGES
Description:
Each package includes coverage of Stanford's two (2) radio broadcast
sports including: Football and Men's Basketball.
Sample
Sponsorship:
60 second spots
30 second spots
Open &
Closing Billboards
Live 10 second
drop in
FOCUSED SPORT
RADIO PACKAGES
Description:
Each package includes discounted packages for one of Stanford's two broadcast
sports: Football or Men's Basketball.
Football
& Men's Basketball Radio Advertising
Play By Play
- (2) :60 second
spots per game
- Open &
Closing Billboards
- (1) Live
10 second drop in
or
- (3) 30 second
spots
- Open &
Closing Billboards
- (1) Live
10 second drop in
Pregame or
Postgame Show Sponsorship
- (2) :30's
with specific show
- Opening &
Closing Billboards
PROFILE OF
THE STANFORD SPORTS LISTENER
Sex:
63% Male
37% Female
Age:
69% 18-49
61% 25-54
25% 50+
Income, Education,
Occupation Habits:
52% more likely
to have individual incomes of $50,000+
44% more likely
to have individual incomes of $30,000+
Over 67% are
employed full-time
Over 25% are
college graduated
SPORTS LISTENERS
ON THE RADIO ARE
23% more likely
to be a professional
35% more likely
to be in management
59% more likely
to own two or more vehicles
71% are more
likely to own a domestic vehicle
Nearly 30%
own a home computer (20% higher than avg.)
Stanford
Sponsorships | Game
Sponsorships and Promotions | Print
and Outdoor | Radio
and Television | Internet
and Electronic Newsletter | Tournament
and Event Sponsorships | 2003
Football Fan Fest | Tickets
and Hospitality | Demographic
Information | Stanford
Athletic Success
|
